Communications and Marketing Strategy works to ensure that all public-facing materials representing the college adhere to brand and editorial guidelines. We are here to make your programs, classes, and stories look good.
MCAD’s Communications team can help you with the following projects:
ADVERTISING AND INFORMATIONAL MATERIALS (internal or external, print or digital)
If you don’t know where to start: email communications@mcad.edu to talk about your objectives and create a plan.
If you are in need of a specific asset(s) (poster, print ad, digital ad, catalog, etc.): complete the project request form (process and example timelines can be found here).
EMAIL MARKETING
Request placement in MCAD's Community Newsletter or a dedicated email campaign: complete the project request form.
MEDIA RELATIONS
If a reporter contacts you about a story: include communications@mcad.edu in the correspondance. It is college policy that the Communications Office has managing responsibility for all media relations.
If you have a story that you think warrants a press release: contact communications@mcad.edu.
PHOTOGRAPHY
DesignWorks student photographers aim to be at all evergreen institutional events.
Request a photographer: complete the photography request form.
SOCIAL MEDIA
Tell us to follow you: use this form.
Follow MCAD's official accounts on Instagram, Facebook, Twitter, and Youtube.
Show MCAD social what you’re up to: use #makemcad or email social@mcad.edu.
WEBSITE
Submit stories or news for the website: email submit_news@mcad.edu.
Suggest that our team write a feature story on something/someone cool: email communications@mcad.edu.
Add/edit/remove content from mcad.edu: send your request to webmaster@mcad.edu.
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Resources for creating your own materials:
LETTERHEAD
Letterhead and envelopes are available from the business office.
POSTERS
All official campus posters should follow the Editorial Style Guide and use the poster templates provided via the Brand Resources page.